The Ministry of Information, Communication and the Digital Economy has teamed up with Wowzi, a platform that makes influencer-marketing for brands, to offer students in higher education institutions specialised training to succeed in the digital economy. Under the banner of Ajira Digital Programme, the partnership aims to equip college and university students for success in the online job market. Over the course of a three-day training programme last week at TU-K, students were exposed to digital marketing tools, international online job platforms, and professionals who will assist them in applying their knowledge in practical situations.